Modern Marketing Techniques and Basic Common Sense Pricing Are Two Key Ingredients To a Quick Home Sale

We’re seeing a bit of a shift in the real estate market here in the Santa Clarita Valley. Home sales aren’t slowing (Compared to what we deem a “normal” market), but Montemayor & Associates Santa Clarita Real Estatecompared to the brisk pace of home sales last year, we are definitely seeing some change.

Remember however that last year we had an extreme shortage of available homes for sale in the Santa Clarita Valley; as little as a month’s supply on hand. Compare that to this year, where we have nearly triple the amount of homes, and you can see why we’re seeing a slightly different market. Even still, the SCV is sitting on just shy of a three month supply, which is just under what we would consider a “balanced” market.

Even still, home sellers are still in anticipation of a slew of buyers and offers bursting at the seams. So what are the key ingredients we use to produce as many buyers at your door as possible?

1. We market your listing on the internet.

Aside from placing your home in the Multiple Listing Service, our sellers can expect to see their homes on major real estate sites such as Zillow, Trulia, Yahoo Real Estate,, and of course, we write an exclusive article on your listing that is sent out to the search engines and social media. You can be assured your listing will be provided with plenty of internet exposure.

2. Virtual tour of your listing.

We produce narrated virtual tours of our listings that are uploaded to various social media sites including Youtube, which happens to be the second largest search engine in the world.

3. We market your listing to other real estate agents.

Yes, we actually work WITH other agents who may have buyers looking for a home just like yours.

4. We market your listing to our ever growing database of home buyers.

Using social media, email blasts and direct mail, we will notify our buyer database when your home hits the market.

5. We educate our sellers on the latest market conditions that may affect the price of their home.

Our knowledgeable, experienced staff of licensed agents have their fingers on the pulse of today’s real estate market. And by “today,” we mean TODAY! We work with you to understand your goals, and also to provide you with the best information and suggestions that can help you sell your home fast…and for top dollar!

Want to know more about our marketing techniques that will get you the most for your home? Contact Montemayor & Associates for a no obligation consultation.

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Client Testimonials
I had specific needs for my new home. Brandon was very patient with my unique situation and flexible when it kept changing. He showed me so many houses, but with little inventory, none of them were quite perfect or they had too much HOA or Mello Roos. Finally when we found The One, no HOA, no Mello Roos, it had been on the market for 4 days and I made an offer that morning. I was sure the sellers would give it to someone else but Brandon worked hard to make sure they accepted my offer and by that night, the house was mine. Had it not been for Brandon I would still be searching for a house because so far, there is still nothing better than mine.
Lisa G. , Saugus
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